Hi! I'm Sergio.
A Product Design strategist in the consumer apps space
A Product Design strategist
in the consumer space
Currently designing at Sensis, a Cross Cultural Marketing Agency 📱👥
SELECTED WORK
01
Case Studies
02
Work Experience
SEP 2024 - CURRENT
UX Designer, Sensis
Led discovery and strategy phases for complex UX projects, collaborating with cross-disciplinary teams and client stakeholders to uncover insights, define approaches, and validate solutions. Guided research and strategic direction to ensure alignment with user needs and business goals throughout the project lifecycle.
SEP 2024 - CURRENT
UX Designer, Sensis
Led discovery and strategy phases for complex UX projects, collaborating with cross-disciplinary teams and client stakeholders to uncover insights, define approaches, and validate solutions. Guided research and strategic direction to ensure alignment with user needs and business goals throughout the project lifecycle.
SEP 2024 - CURRENT
UX Designer, Sensis
Led discovery and strategy phases for complex UX projects, collaborating with cross-disciplinary teams and client stakeholders to uncover insights, define approaches, and validate solutions. Guided research and strategic direction to ensure alignment with user needs and business goals throughout the project lifecycle.
MAR 2024- JUL 2024
Product Designer, Ani
Led the implementation of an updated sitemap of the Ani app, providing documentation to both design and development teams to ensure effective collaboration and active representation of features and designs under work. Collaborated with other designers to design a new "Continue as Guest" flow for new users of the platform leading to an increase in user sign-ups. And throughout my time with Ani, I've been pro-actively working alongside other designers and developers and ensuring designs align with existing design systems and guidelines.
MAR 2024- JUL 2024
Product Designer, Ani
Led the implementation of an updated sitemap of the Ani app, providing documentation to both design and development teams to ensure effective collaboration and active representation of features and designs under work. Collaborated with other designers to design a new "Continue as Guest" flow for new users of the platform leading to an increase in user sign-ups. And throughout my time with Ani, I've been pro-actively working alongside other designers and developers and ensuring designs align with existing design systems and guidelines.
MAR 2024- JUL 2024
Product Designer, Ani
Led the implementation of an updated sitemap of the Ani app, providing documentation to both design and development teams to ensure effective collaboration and active representation of features and designs under work. Collaborated with other designers to design a new "Continue as Guest" flow for new users of the platform leading to an increase in user sign-ups. And throughout my time with Ani, I've been pro-actively working alongside other designers and developers and ensuring designs align with existing design systems and guidelines.
SEP 2023 - OCT 2023
Product Designer, Master PC Builder
Led the redesign of a PC building & services Ecommerce website as the sole product designer, enhancing responsiveness and resulting in a growth of MasterPCBuilder's client base. Developed a comprehensive design system providing for a decreased time for development. Delivered nine high-fidelity mockups for both mobile and desktop interfaces, implemented as of February 2024.
SEP 2023 - OCT 2023
Product Designer, Master PC Builder
Led the redesign of a PC building & services Ecommerce website as the sole product designer, enhancing responsiveness and resulting in a growth of MasterPCBuilder's client base. Developed a comprehensive design system providing for a decreased time for development. Delivered nine high-fidelity mockups for both mobile and desktop interfaces, implemented as of February 2024.
SEP 2023 - OCTt 2023
Product Designer, Master PC Builder
Led the redesign of a PC building & services Ecommerce website as the sole product designer, enhancing responsiveness and resulting in a growth of MasterPCBuilder's client base. Developed a comprehensive design system providing for a decreased time for development. Delivered nine high-fidelity mockups for both mobile and desktop interfaces, implemented as of February 2024.
MAR 2023 - JUN 2023
UI Design Intern, Kash Design
Worked with a globally based team as a UI designer, delivering wireframes and branding for projects led by the Agencies' lead designer. Lead research efforts through competitive analysis and market research. Contributed to monthly scrum meetings, integrating feedback from design lead to drive iterative design improvements.
MAR 2023 - JUN 2023
UI Design Intern, Kash Design
Worked with a globally based team as a UI designer, delivering wireframes and branding for projects led by the Agencies' lead designer. Lead research efforts through competitive analysis and market research. Contributed to monthly scrum meetings, integrating feedback from design lead to drive iterative design improvements.
MAR 2023 - JUN 2023
UI Design Intern, Kash Design
Worked with a globally based team as a UI designer, delivering wireframes and branding for projects led by the Agencies' lead designer. Lead research efforts through competitive analysis and market research. Contributed to monthly scrum meetings, integrating feedback from design lead to drive iterative design improvements.